Topps plans extensive buyback program in 2017 MLB brands

2016-Topps-New-Era-logo2

More than 2 million cards from past Topps releases will be inserted into packs of baseball cards in 2017 as part of a massive buyback program.

It’s the 2017 Topps Rediscover Ultimate Card Giveaway.

The company revealed the buyback program on Friday, noting that cards will be found in the following products:

— 2017 Topps Series 1
— 2017 Topps Heritage
— 2017 Bowman
— 2017 Topps Series 2
— 2017 Topps Allen and Ginter
— 2017 Topps Update

According to the company, “all but the most valuable cards will be stamped with a new foil Rediscover logo so consumers can identify them” and they’ll be found roughly one in every six packs as a bonus card. Another rare inclusion will be a redemption to pick your choice of a Topps Now card as well as code cards for the Topps Bunt app. Additional cards will unlock prizes via the Topps website.

There will be television ads to back the program and help entice non-regular collectors into picking up a pack.

Follow Buzz on Twitter @BlowoutBuzz or send email to BlowoutBuzz@blowoutcards.com. 

>> Click here to buy baseball cards on BlowoutCards.com.

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out /  Change )

Google photo

You are commenting using your Google account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )

Connecting to %s