WWE & Mattel join forces to help Make-A-Wish with John Cena figure

There’s a new tag team in the WWE and it’s goal isn’t to win championship gold — it’s to help Make-A-Wish America.

That tag team is Mattel and John Cena and every single copy of the new toy that’s sold gives $1 to the foundation that grants life-changing wishes for children with critical illnesses — it says so right on the packaging.

And it’s only found in one store.

The toys will arrive at Toys R Us stores beginning on Aug. 15 and can be pre-ordered on the company’s site right now for $12.99. The exclusive-paint figure shows him wearing a shirt that was designed by a Make-A-Wish participant named Alex.

“Having the opportunity to meet Alex and witness first-hand his vision behind the action figure was an incredible experience,” Cena said in a prepared statement. “There is nothing more humbling than a child who could ask for anything in the world asking to meet me, and I will continue to grant wishes as long as I am asked.”

Also starting today? A social media awareness campaign where every retweet or share of the company’s #GivingIsAwesome posts will mean a $1 donation to the foundation.

Autographed copies of the toy will be sold on eBay next month to also help raise money and awareness for Make-A-Wish. Cena has granted more than 500 wishes to meet him as part of his career — and that’s a record for any person involved the program.

Follow Buzz on Twitter @BlowoutBuzz or send email to BlowoutBuzz@blowoutcards.com. 

>> Click here to buy wrestling cards on BlowoutCards.com

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s