Kevin Smith adds Signature Series jerseys to merchandising empire — and ‘game-used’ sales for charity

Your Kevin Smith cosplay just got a lot easier.

The movie-maker, TV personality, podcast king and former convenience-store clerk who made the No. 37 more famous in film than on the football field has launched a series custom hockey sweaters that add just another dimension to his marketing machine that would make George Lucas proud. (Or sue somebody.)

The Kevin Smith Signature Series consists of 12 jerseys ranging from a few pop culture and sports parodies to blatant plugs for his films ranging from Clerks back in 1994 to a still-forthcoming flick called Moose Jaws.

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